Visionary innovator in B2B SaaS, with a burning passion for bringing insights to life with Generative AI.

Co-Founder and Chief Innovation & Product Officer at Market Logic Software, a leading provider of insights platforms for the world's top brands. My mission is to empower our clients to become consumer-centric organizations by harnessing the power of GenAI to create, curate, and apply insights in innovation, marketing, and sales.

In my current role, I am responsible for driving our transformative product strategy that leverages the latest technologies and unlocks new use cases with GenAI. I have conceptualized, incubated, and launched DeepSights™, the first GenAI assistant crafted for the insights industry, winning the 2024 AI Breakthrough Award with the product. DeepSights™ enables our clients to generate insights on demand, discover new opportunities, and optimize their decisions.

I lead a strong and talented team of designers and product managers who drive our product portfolio forward with a relentless focus on User Value & Experience.

Customer Success Manager at Market Logic Software

Helping organisations democratise inisghts.

After 10+ years at Nielsen / NIQ, I moved to Market Logic in a bid to help solve the challenge 'we have too many insight reports and data, we dont know what to do with it'

Market Logic’s end-to-end market insights platform helps the world’s leading brands to generate and capitalize on insights. Our AI software enables customer-centric business decisions with a comprehensive suite of tools for insights professionals and an intuitive AI insights assistant for business users. Our insights engine connects all your consumer and market data and tools to leverage existing investments. A state-of-the-art insights workspace enables experts to find and research new insights and empowers them to present to business stakeholders in engaging ways. Our award-winning AI assistant DeepSights™ equips decision-makers to get insight-rich answers to business questions 24/7 and act ahead of the competition. Market Logic’s technical leadership has been recognized by many independent analysts including the AI Breakthrough awards, who awarded Market Logic Software the “Best Text Generative AI Solution” in 2024; as well as the Ventana Research Digital Innovation Awards, Marketing Research and Insight Excellence Awards, Forrester Research, the Market Research Society’s Best Data Solution Award, and the BIG Innovation Award.