Global Head of Competitive Intelligence at UCB, John has been in the Life Science industry for nearly 30 years, most of which has been spent in CI roles prior to this having a clinical career. He designed the early identification process of potential doping agents in sport for the IOC/WADA, the HUMINT Wheel, a systematic process for human intelligence gathering with organisations and the CompComm methodology for development and pressure testing of medical and commercial messages in controlled environment.