Uri Goren is a digital marketing and innovation professional within the healthcare industry with over18 years’ experience. Today working as Head of Digital Engagement and Capabilities as part of the Global Digital Commercial team at Teva. In parallel working as a visiting lecturer at the Ben Gurion University Master in pharmacy teaching healthcare technology and innovation.

Prior to that worked in Teva as Associate director of digital customer engagement for the EU and international markets and as the Digital Experience lead for Teva Israel commercial affiliate. From 2013 until mid-2016 I was the GM e-Pochondriac an agency that was focused on providing innovative digital health and digital marketing solutions to the healthcare industry in Israel.

Uri holds a B.A in Communication and Management from the College of Management and an M.A in Philosophy and Digital Culture from the Tel Aviv University. He also writes a blog about Digital technologies and medicine and lectures in digital marketing and health events across the world.

Teva Pharmaceuticals has been developing and producing medicines to help improve people’s lives for more than a century. We are committed to being a global leader in generic and specialty medicines with a portfolio of 3,500 products in nearly every therapeutic area. Around 200 million people around the world take a Teva medicine every day. They are served by one of the largest and most complex supply chains in the pharmaceutical industry. Along with our established presence in generics, we have significant innovative research and operations supporting our growing portfolio of specialty and biopharmaceutical products. Learn more at www.tevapharm.com. Please note that adverse effects for any of our products should be reported to: Safety.AE@teva.co.il Product-specific questions should be directed to Teva or Teva Group subsidiaries in your country. Contact details and Teva's Pharmacovigilance Privacy Policy may be found here: http://www.tevapharm.com/contact_us/