I lead an outstanding team of consultants, experts and strategists in market research, competitive intelligence and market access at Lifescience Dynamics. Our team is comprised of passionate scientists who help humanity by aiding the development of medicines to defeat diseases.

We work alongside visionary leaders and their teams, providing them with the advice, tools, and support to bring amazing therapeutics, prophylaxis, diagnostics and medical devices to market, through HCPs, competitors, payers, policy makers and stakeholder engagements.

This is an exciting time at Lifescience Dynamics. We are at an inflection point in our growth trajectory. My goal as leader of Lifescience Dynamics is to have a company full of smart, passionate people who come to work every day asking, “So what?” “What now?” “What next?” and “Why not?”. We are united by a shared higher purpose, and our community of curious, innovative and dedicated people carry this integrity and humanism with them throughout their lives.

Petra Leiding is Director of Market Intelligence & Strategic Projects at HELM AG, where she has worked for over seven years. She specializes in uncovering market insights to drive new business opportunities at HELM Pharma. Petra promotes 2 and 3D printing opportunities including project lead of technical development, market access and financials. Previously, Petra held team leader roles in business insights and analytics at Teva Pharmaceuticals and AstraZeneca, bringing overall more than 25 years of professional experience in market research, pricing, and strategies mostly within the pharmaceutical industry.

The Pop in Your Job
I love transforming complex data into intelligent, automated solutions that truly make an impact. Seeing how AI and automation streamline workflows, empower teams and at the same time gives freedom for strategic projects as well as in depths analyses motivates me every day!

Mirko Lotz is Global Market Intelligence Manager at Bachem, where he has been contributing since 2016 in various Science Marketing roles before transitioning into his current global Market and Competitive Intelligence (MI/CI) position. Prior to joining Bachem, he spent nearly nine years as a Business Development Engineer and Consultant. Mirko holds a PhD in Biochemistry from the University of Frankfurt , with research conducted at the Max Planck Institute of Biophysics.

Pop in your job:
I’m passionate about turning market signals and news into actionable business insights — powered by modern data platforms and AI.

Leandro Gaspar, currently I&A Director, Global Competitive Insights & Analytics at Reckitt is a very experienced Insights professional with a career spanning over three decades, mostly dedicated to Business Intelligence, Consumer Insights, Data Analytics and Competitive Intelligence. He brings a lot of knowledge from both Pharma industry and Consumer Healthcare, having worked for large corporations like Bristol-Myers Squibb (BMS), Sanofi/Opella and more recently Reckitt, where he has led the global competitive insights busy agenda for the last 4 years.
Leandro is extremely passionate for Strategy & Innovation and constantly pushing the boundaries on how his team can further stretch data and insights to better support business decisions. In his current role, amongst other things, he has the mandate to provide strategic guidance for the business, leveraging insights and foresights at corporate level as well as support business growth and innovation across Reckitt’s Core categories.
His industry knowledge and professional versatility enabled him to produce consistent, remarkable and awarded outcomes over the years, both in terms of process improvement (BI Dashboards / CI platforms) as well as business impact (White Space Opportunity Assessments, NPD identification, M&A activities).

The Pop in Your Job:
I am passionate about leveraging data to drive informed decision-making and create value for customers and stakeholders.

Leandro Gaspar, currently I&A Director, Global Competitive Insights & Analytics at Reckitt is a very experienced Insights professional with a career spanning over three decades, mostly dedicated to Business Intelligence, Consumer Insights, Data Analytics and Competitive Intelligence. He brings a lot of knowledge from both Pharma industry and Consumer Healthcare, having worked for large corporations like Bristol-Myers Squibb (BMS), Sanofi/Opella and more recently Reckitt, where he has led the global competitive insights busy agenda for the last 4 years.
Leandro is extremely passionate for Strategy & Innovation and constantly pushing the boundaries on how his team can further stretch data and insights to better support business decisions. In his current role, amongst other things, he has the mandate to provide strategic guidance for the business, leveraging insights and foresights at corporate level as well as support business growth and innovation across Reckitt’s Core categories.
His industry knowledge and professional versatility enabled him to produce consistent, remarkable and awarded outcomes over the years, both in terms of process improvement (BI Dashboards / CI platforms) as well as business impact (White Space Opportunity Assessments, NPD identification, M&A activities).

The Pop in Your Job:
I am passionate about leveraging data to drive informed decision-making and create value for customers and stakeholders.

Lifescience Dynamics works across five practice areas: Market Research, Competitive Intelligence, and Market Access, Strategic Advisory and Real-World Evidence. The company’s success is attributed to its multinational team who work in a collaborative and nurturing environment, where they can develop their skills and advance their careers. Founded in 2004, Lifescience Dynamics has its headquarters in London and an office in Toronto, as well as virtual offices in Boston, New York, San Francisco and Vancouver.

HELM Pharma is a subsidiary of HELM AG a Hamburg-based family company established in 1900. With over 1,621 employees, HELM AG is one of the world’s largest independent chemicals marketing companies. The Company secures access to the world’s key markets through its specific regional knowledge and over 100 branches, sales offices and participations in over 30 countries. HELM Pharma as a digital company develops plain as well as highly specialized and added-value generics to be marketed by partners mainly in Europe, USA and MENA.

Bachem is a leading, innovation-driven company specializing in the development and manufacture of peptides and oligonucleotides. With over 50 years of experience and expertise, Bachem provides products for research, clinical development, and commercial application to pharmaceutical and biotechnology companies worldwide and offers a comprehensive range of services.

We protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. Our products reach millions of people every day, as we fight to improve global access to the highest quality hygiene, wellness and nourishment. We’re a growing community of 40,000+ diverse, talented entrepreneurs, and the driving force behind some of the world’s most loved and trusted brands. Our portfolio includes household names such as Enfamil, Nutramigen, Nurofen, Strepsils, Gaviscon, Mucinex, Durex, Lysol, Dettol, Harpic, Cillit Bang, Finish and Vanish. Hygiene, Health and Nutrition are the focus areas of our business, and the categories under which our brands are organised. Each area is dedicated to building sustainable solutions that will help us address the challenges presented by global mega-trends like urbanisation, climate change and digital transformation. These global pressures are challenging public health systems and increasing the need for improved hygiene products, services and education. We continuously innovate in areas like personalised nutrition, wellness, and digital health and hygiene so that individuals, families and communities can live cleaner, healthier lives.